Relax … I’m not referring to your plans to eat everything in sight tomorrow.
You can even feel free to explain to your family that your trainer says eating more than usual every once in a while actually helps you lose weight by resetting your leptin levels.
My buddy down the street is one of the most successful boot camp owners in the country. His retention rate (how long the typical bootcamper remains a member) is about 40% longer than average.
That industry leading retention rate? Just over 4 months.
How cute! I have clientS (with a capital “S”) who have been with me for 14 years!
That’s because the system I’ve developed over my 30+ years in the fitness industry combines proven physiology that gets results along with movements that are inherently fun because they’re three-dimensional — you know, like life. [NO ONE would ever describe the leg extension machine as “fun,” right?]
Uneducated (or unethical?) trainers sometimes focus too much on creative exercises over exercises, techniques and protocols that have been proven to actually work.
You do want results, right?
As I study what other trainers are doing to stay abreast of what’s working [Core Value #4: We Keep Learning and Growing], I sometimes get trapped into watching other trainers on YouTube (yuk) or Pinterest (even worse) promoting junk exercises. We educated (sometimes elitist) trainers on Facebook call them “Sweaty and Tired” workouts.
Sweaty and Tired works [in the short term] because ANYTHING is better than the nothing the typical bootcamper was doing before she signed up for the Groupon.
“Sweaty and Tired” works — for about three months – or even less. That’s why bootcamps continually churn through members.
My goal is for you to have fun experiences with us.
Sure, some exercises won’t be fun. Depending on your personality type (you might not be up for every single challenge every time — and that’s okay), some workouts might not be fun although you certainly can have a fun workout without necessarily loving each and every exercise.
But with the educated and scientific combination of exercises, you’ll get the results you’re after and that makes your journey fun.
Plus, I promise our environment will always be fun. It’s even in our Core Values – “#3: We Have Fun.”
I’m grateful to have you as part of the fun 29again Family! Have a great Thanksgiving. (And, yes, we are open Friday as always.)
